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Apply and Enrol

The Online Creators program is open to individuals with a wide array of academic and professional backgrounds. The program offers diverse creators and communicators a platform to refine their craft, expand their audience reach, and develop sustainable, impactful careers in the digital space.

The program will be of value to the following applicants:

  • Online creators and influencers already creating on platforms like YouTube, Instagram, TikTok, or podcasting platforms who want to leverage their influence for impact, social change, or advocacy.
  • Communication professionals from the marketing, public relations, advertising, and strategic communications fields who want to effectively and ethically develop digital campaigns with impact.
  • Existing or emerging creative and social entrepreneurs who are interested in adapting themselves to the world of online creativity and strategic communications.
  • Corporate social responsibility (CSR) professionals and Equity, Diversity, and Inclusivity (EDI) managers who want to connect the Creator Economy with corporate social initiatives and institution building.
  • Government officials, political communications managers and creative and cultural policy makers who wish to incorporate online creator strategies and tactics to support their communications campaigns.
  • Social issue advocates passionate about impact and eager to learn how to use creative tools and social media platforms to amplify their causes and effect change at a broader scale.
  • Nonprofit and NGO professionals who seek to enhance their outreach on social media platforms, hone their strategic communication, and creatively engage communities to serve their organizations’ goals.
  • Activists and members of social movements who want to learn how to use online creator tools to organize and build movements for social change.
  • Educators seeking to incorporate online creator tools and strategies into their teaching methods and classrooms.

Eligibility:

  • Undergraduate degree in Communication, Business, Marketing, Art/Design or related fields 
  • Minimum overall academic standing of B (GPA: 3.0 on a 4.3 scale or 73 to 76 percent), with a minimum B average in the last 60 credits of a 120-credit undergraduate program

We also consider this program to be suitable for applicants without undergraduate coursework in the social sciences and humanities, but whose amateur or professional work experience connects them to online creative production. Such applicants would be assessed on a case-by-case basis by the MSMC admissions committee.

Non-traditional and international students with different qualifications, including professional work experience or a significant background in marketing, professional communications, social impact, or success in the creator field will be considered for admission, upon submission of additional evidence of these qualifications and in some cases an interview.

For full admission requirements and to apply, visit the School of Graduate and Postdoctoral Studies.